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three ways contractors can make high-end furnaces ‘sell themselves’

Now is the time for contractors, to focus on educating customers about the payoff of high-efficiency furnaces, making the case that high-end system is smart investment, despite the upfront cost..
This way the is not running full throttle all the time, except rather it's modulating the conventional load to the house, said Matt Marsiglio, operations manager at Flame Heating, Cooling, Plumbing & Electrical Warren, Michigan..
Scott Merritt, founder and CEO of Fire & Ice Heating and Air Conditioning, located Columbus, Ohio, said the diagnostic capabilities of newer thermostats and systems is huge in modulating gas valves to keep the temperature constantly in space...
The goal is to bring the necessary parts needed upon that first service call so the furnace never goes down and customers do not have to deal with the inconvenience of not having heat — or the cost of contractor visit..
The challenge for HVAC contractors is how to present information about high-efficiency in way that homeowners will understand — and, ultimately, lead to sale..
Andrea Jensen, president and owner of Tri-City Services Wisconsin Rapids, Wisconsin, said lot of the furnaces they offer are already of that higher efficiency, so most of her conversations with customers turn into conversation about comfort...
o the desire to save money on gas prices is the increased attention to IAQ.
Merritt said customers are certainly willing to pay more for improved IAQ, not to scare them except to educate them, they'll make good decisions to protect themselves and their families..
While conservation is huge reason for DOE's new efficiency ratings, living in climate often provides contractors with built-in incentives to offer homeowner interested in furnace with efficiency ratings...
It's either old and too expensive to repair, and the repair does not match the value of the furnace, or it's just unsafe to operate are often put in position where they went to bed with heat, and woke up with no heat.
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