Help-Link UK Limited is a prominent central heating firm in the United Kingdom.
Help-Link started out in 1998, as a team of 4 based in East End Park, Leeds, and has grown substantially over the last 14 years to become a 320-strong nationwide team. Originally based in Leeds, before moving to larger premises in Castleford in 2003/4, and after outgrowing the 180-staff office, the company's headquarters are now based in Thorpe Park, Colton, Leeds as of May 2012.
Harrogate Borough Council have worked with Help-Link since 2002, with the firm supplying boiler installation and maintenance services, and after the collapse of Connaught in September 2010, the company was asked to provide emergency repair and maintenance work. The contract includes annual gas servicing and the provision of landlord safety certificates for 3,885 properties in the Harrogate district. As part of Harrogate Homeless Project (HHP) funded by the Government’s Places of Change Programme and Harrogate Borough Council, Help-Link renovated the Harrogate Homeless Project's accommodation building, enabling it to provide 16 single bedrooms Help-Link were awarded 3 and a half year contracts for gas boiler service and general maintenance for Selby District Council, and Richmondshire District Council.
The Government Warm Front Scheme was re-launched in March 2011 under the UK Coalition Government to give financial assistance for homes struggling with fuel bills to become more cost and energy efficient. Eligibility for the scheme centred around income-related benefits and also household efficiency to enable the least energy efficient homes to be prioritised. The Government provides up to £6,000 in grants in order to cut fuel poverty and Help-Link were selected as a certified agent to work on the behalf of the Warm Front Scheme, contracted as installation engineers to install and repair boilers to reduce the numbers of households with a sub-standard or broken boiler.
Recently, Help-Link signed up veteran children's presenter Johnny Ball to star in their new television adverts. .Help-Link was brought before the Advertising Standards Authority in 2006 after two listeners complained that the company's radio advert about the winter freeze was alarmist. The complaint was not upheld with the ASA stating it 'did not consider that it had over-emphasized the situation or went further than the media coverage' and was not in breach of ASA rules.